Do Trademark Search by Name Yourself: A Step-by-Step Guide
A trademark search is a crucial step in the trademark process that can help you protect your brand and avoid legal troubles. Before applying for a trademark registration, it's essential to conduct a comprehensive search to ensure your desired name isn't already registered or too similar to an existing trademark. In this article, we'll guide you through the process of doing a trademark search by name yourself using the USPTO's TESS database and other resources.
Why Do a Trademark Search?
A trademark search is a critical part of the trademark registration process, helping businesses avoid legal conflicts and build a strong, distinctive brand. From federal databases to common law sources, conducting a thorough search requires attention to detail and a broad understanding of what may constitute a trademark conflict.
Step 1: Search the USPTO TESS Database
The United States Patent and Trademark Office (USPTO) maintains a free searchable database called TESS (Trademark Electronic Search System). This is where you find federally registered trademarks and pending applications in the US. To search TESS properly:
- Go to the USPTO's website and click on the TESS database.
- Enter your desired trademark name in the search bar.
- Click on the "Search" button to retrieve the search results.
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